The $100 Startup distills lessons from dozens of small-scale entrepreneurs who transformed modest investments into sustainable income. Chris Guillebeau examines real case studies to show how everyday skills and passions can become marketable products or services.

The book emphasizes practical action over perfect planning: identifying what others will pay for, early steps that generate cash, common mistakes to avoid, and lean ways to get started with little capital. Concrete examples include startup costs, timelines, and simple marketing moves that produced results.

Readers seeking greater independence or a side income will find clear, tactical guidance and inspirational profiles that make entrepreneurship accessible.

• Learn how to spot sellable skills and test simple offers
• Real-world case studies with startup costs and early actions
• Practical advice on pricing, promotion, and avoiding common pitfalls

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