How Good People Make Tough Choices: Resolving the Dilemmas of Ethical Living explores what to do when doing the right thing is not simple. Instead of easy right-versus-wrong situations, it focuses on the harder right-versus-right choices, where both options have compelling moral claims.

Drawing on real-world examples from personal life, the workplace, and public affairs, the book introduces the concept of Ethical Fitness—a disciplined, values-based approach to decision making. Readers learn a practical framework for analysing dilemmas, clarifying what they value most, and acting with greater confidence and integrity.

Whether you are navigating difficult conversations, leadership responsibilities, or complex social issues, this book offers tools to recognize ethical tensions and respond thoughtfully instead of reacting on impulse.

Key features

• Focus on real-life right-versus-right ethical conflicts
• Clear, step-by-step decision-making framework
• Illustrative anecdotes from personal, professional, and political contexts
• Helps readers strengthen their own moral reasoning and judgment

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