Marketing Analytics: Based on First Principles

Marketing Analytics: Based on First Principles by J. Andrew Petersen, Frank Germann, Robert W. Palmatier - Hardcover front cover (ISBN 9781352013214)

Marketing Analytics: Based on First Principles

Author(s): J. Andrew Petersen, Frank Germann, and Robert W. Palmatier

Publisher: Bloomsbury Academic

Binding: Hardcover

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Marketing Analytics: Based on First Principles by J. Andrew Petersen, Frank Germann, Robert W. Palmatier.

Brand-new hardcover edition from Bloomsbury Academic. Condition: New.

Book Details

  • Authors: J. Andrew Petersen, Frank Germann, Robert W. Palmatier
  • Publisher: Bloomsbury Academic
  • Binding: Hardcover
  • ISBN-13: 9781352013214
  • ISBN-10: 1352013215

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