Simon Doonan, creative ambassador for Barneys New York, takes readers into the extravagant, often absurd world of high fashion. Through autobiographical essays, he reveals the eccentric personalities and backstage antics that shape couture culture.

From models convinced they’ve encountered ghosts to deep-sea fishing trips with avant-garde designers, these stories highlight the extreme lengths style insiders go to in pursuit of art and glamour.

• Ghostly superstitions and personal fashion rituals
• Close encounters with industry icons in unexpected settings
• Witty observations on extravagance, ego, and creative madness

With sharp humor and keen insight, The Asylum offers a playful yet revealing portrait of a multibillion-dollar business built on spectacle and eccentricity.

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