Your Restaurant Sucks! Embrace the Suck to Unleash Growth

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Your Restaurant Sucks! Embrace the Suck to Unleash Growth

Author(s): Donald Burns
Publisher: Donald Burns
Binding: Paperback
Regular price $9.99
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Your Restaurant Sucks! challenges restaurateurs to adopt a military-honed mindset and transform their operations from the ground up. Drawing on pararescue training in the U.S. Air Force, it shows why embracing challenges—rather than resisting them—is key to survival and growth.

Donald Burns distills his “embrace the suck” philosophy into practical exercises that sharpen decision-making under pressure. He argues that thriving restaurants lean into problems, adapt quickly, and maintain clear focus on their core objectives.

By controlling the only things you truly manage—your focus, your mindset, and your next action—you can guide any restaurant through tough times toward lasting success. This second edition expands on proven tools to assess weaknesses, build resilience, and unlock outstanding performance.

Inside, you’ll discover:

  • Techniques to refocus goals and priorities
  • Strategies for cultivating a resilient team mindset
  • Action plans that drive continuous improvement

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